The Upside Ventures & Tools

As equity and innovation partners, we apply our experience and methodologies to corporate venture development in some of the world’s fastest-changing markets

Hello Beer

Hello Beer

Hello Beer

Hello Beer

Hello Beer is a mobile training app designed to upskill bartenders on beer and cider service quality.

Co-ventured with Heineken, Hello Beer’s eight courses include how to recommend different styles of beer and cider; cellar maintenance, glassware care and best practice in storage and pouring. All delivered via a mixture of videos, challenges and exercises designed to maintain user engagement. For operators, team progress can be monitored and evaluated through a dashboard.

Learn to serve perfect pints with confidence and a smile!

A range of interactive courses designed for mobile devices

Master serving larger, stout, ale and cider

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